(POST 29) Planning - Costume and Make-Up

List of the costume and make-up required for your characters
For our music video the costume is going to be very basic therefore the actor that we will be
wearing general clothes for example jeans, jumper and jacket and possibly wear a hat or scarf depending
on the weather on the day to make it realistic to the conditions, we plan on making him wear all black
so the audience can see that the color represents how he feels. No make up will be used in our
music video.
Sketches of how you envisage your characters to look

Images of the costumes and make-up that you are hoping to use and reasons why


For the male actor this is the rough idea we are looking for because in the winter season they
are going to be needing to wear a coat or jacket due to the cold weather. We plan on making the actor
wear all black because it will show that he's lonely and shut away from everyone. The male actor will
will be going for the more casual look because wearing a suit or smart clothing to show loneliness isn't
as realistic as wearing dark clothes, especially a hoodie. Also by wearing dark clothes is can also represent
that the character is more towards his late teens because you don't see many fully grown men wearing all
black clothing therefore by doing this it makes his age a lot more clearer for our target audience.

Images of you practicing and experimenting with make-up/prosphetics etc if appropriate
We have decided not to include any prosthetic because its not suitable to represent someone that has had
their girlfriend leave them causing loneliness therefore we have no images for this as it's inappropriate.

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(POST 28) - Casting and Characters

For our music video we only plan on using one actor and that will be Aaron Walker or Harvey Folkard. We think both actors have different strengths that we could use in our music video. The song we want to use is based around one person and his feelings so by using one person and makes the link between being lonely and using one person on the music video.

Character Profile - Male actor 
The character we are looking to create in our video is a young male that is suffering through through his girlfriend leaving him therefore it makes him feel lonely because he doesn't know where and why she left so the actor needs to have good ability in making different kinds of facial expression to show loneliness and sadness. The music video will show the characters journey through the suffering that is caused through his girlfriend leaving him. Therefore we think Aaron would be a good fit to do this role because we used him in our preliminary task and thought he done a good job.

The two male actors are shown below Aaron being on the left and Harvey being on the right:








Acting we are using for auditioning - There is plenty of potential scenes we could shoot for auditions. However, I would like to shoot the characters facial expressions and emotions as I feel that will be most important for the success of the video and how we can make the audience emotionally attached to the video. I'm hoping to audition all potential actors and then come to a conclusion of who we want to have in the final music video.

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(POST 27) Planning - Setting

What do you understand by the term 'setting'?
The term setting means the place or surrounding areas where an event is taking place. For example, the setting could be a town centre.

What settings do you want to use in your video? Keep in mind that setting can refer to 1) The time of day/season/year/decade/era and of course the actual physical locations. For example, a bedroom or a shopping center are as much a 'setting' as The Middle Ages, or during WW2 or the future.
For our music video we plan on using three major locations which will include Wymondham Abbey, Wymondham Church and Wymondham Train station in order to create variation in heights, camera angles and scenery in the background of the actor. The time of day will vary we will be using night and day so that the audience can see that the pain the character is suffering no matter what time of day. We will be doing it in present day rather than putting it back in the past because we think it is more suited to a young teen in the twenty first century. The year will be two thousand and eighteen because we want to create a modern music video rather than a older based music video.

Why are you wanting to create these settings? How will they create a mise-en-scene? How are they at all relevant to the style of music and lyrics?
We want to create this setting because it fits in with the story line we have planned and it allows us to have a variety of choices of setting therefore it isn't boring to watch. By doing this we are able to include several settings which will hopefully get the audiences attraction more. Having this setting it gives us a lot of space to work with therefore we aren't in a compact area so there will be space for props and gives us more options with how we want certain shots to be arranged. The mise en scene will be created through the setting because we will be using natural lighting. The props we will be using will just be printed photos of the main character with his girlfriend that will be burnt to so the audience can see that she is out of his life now and left his life. The song we have chosen is based on someone leaving someone and wondering where they have gone therefore by having the countryside area with a river, a church and a train station it  allows us to create a music video with signs of loneliness due to all the different heights in the countryside. Also some of the actions that will be shown on the music video will be linked to the lyrics, for example the chorus part of running the actor will be running so that it shows we have taken the lyrics into consideration.

Document organisation of your settings, eg-screengrab emails booking locations etc.
With our settings we will not need to book anything therefore we have no emails to show, we are able to use these three locations on a day best fitted to us to film our music video.

Sketches of how you want your locations to look




These sketches are currently a rough idea of what we want to have so by having the countryside and the train track allows us to work with all kinds of angles and heights.

Images/video of potential settings

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Group Change

We have decided to split the group of being Myself (Jordan Hayward), Jordan Rolf, Jack Kirby and Luke Marchant into two pairs. The pairs are myself and Jordan leaving the other pair as Jack and Luke. As things stand we have done a different practice task and dragon's den planning and pitching but the only thing that has remained a group task(in the four) was the final practice video task because after doing that we wanted to change the groups therefore we went back to change the other tasks that needed to be changed.

You can find all our work here: https://www.youtube.com/channel/UCo4EY3SobqhB_3YyNBjOkMA/featured?disable_polymer=1

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(POST 26) - Script/Stage directions/Plot outline

Wymondham Abbey 

Aaron - sitting by the river looking down at a photo of him and his ex girlfriend that has left him,                     after a few shots for variation he drops the photo into the lake. 

Some shots of the river and countryside areas to show loneliness 

Aaron - walks towards to Wymondham Abbey train station and sits on a bench to show that he doesn't know where to go and feels lost without his girlfriend that has left him. 

Wymondham Church

Aaron - sitting at a church looking down to create an effect that he feels like shes completely gone and never coming back. He walks towards a stone wall and sits on the wall and pulls out a photo of him and his girlfriend and burns it with a lighter using a close up shot of the photo on the stone wall.

Aaron - when the song reaches the chorus we will be using the lyrics from the song which they artist naughty boy sings about running so we will have different places and angles showing Aaron running about to show he doesn't know where to look for his girlfriend. 

Wymondham Train Station

Aaron - Walks up towards the middle point of the bridge crossing and looks over the train track as a train passes and we will use two shots in one so that he looks over both sides. The ending will finish hear and fade out on him looking over the bridge to leave the audience thinking what happens next and what the character is thinking. 

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(POST 25) - Feedback from Audience Research

The link for the video can be found here: https://www.youtube.com/watch?v=HM6QfsYwuZ8

With our audience research video we tried to aim our research at the target audience therefore we found the balance of using two people outside the target audience and three people within the target audience. For the two people that are outside the target audience we went into the town center and spoke to two random people and asked them questions that have already been out on my blog. From doing this we found out that the main way for people of the older generation go to the cinema roughly once a month therefore this shows us that the cinema is more for younger people. Also we found out that the way they consume music videos is normally at home whilst watching TV or on a mobile phone. The platforms they consume on is usually things such as music channels on TV or YouTube and they find out about the release on social media on the rare occasion. From the younger people we found out that they prefer to find out about the release of music through social media and the main platform they consume music videos on is YouTube, therefore this shows us that the best place for us to upload our music video is YouTube in order to aim it towards are target audience and get the most views we can get. Also they go to the cinema two to three times a month therefore we would put our work into the cinema if we could however with a music video the best way to do it would be through possibly putting on the adverts. Overall we will just make sure our work goes on the platforms that the younger age have said they use more often so we can get more publicity for our work.

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(POST 24) - Audience Research Video 1

You can find the video here: https://youtu.be/HM6QfsYwuZ8

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(POST 23) - Audience Research

What are you trying to find out?
We want to find out the ways people consumer music videos or feature films, who are film production companies targeting, what people like to watch, what do they watch the film/music video on and finally opinions on our idea including how it can be made better or what would they like to see included in the music video we are producing.


What questions are you going to ask to get these answers?
Do you watch feature films or music videos? If so how often do you consume them in a week?
What do you consider to be the definition of a feature film?
What do you consider to be the definition of a music video?
How do you think production companies promote their products?
Who do you think production companies target when making a music video?
What attracts you into watching a music video?
What do you watch music videos on? TV YouTube etc.
For our media project we have to make a music video and our idea is based around a couple spending the day at the beach doing things including arcades and fun fairs. How do you think we could make the idea better and what would you like to see in the video to gain your interest?


What age bracket are you looking to focus on specifically? Why?
We want to get mostly teens and people of youth age because we think that they are the people that will enjoy our music video the most. We will try and get answers from people of  other ages but we assume that it could be to modern or not of interest to the older generations. Therefore we will try to get a variety but mostly focus our research on people in our target audience of youth and teens.

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(POST 22) - Forms and Coventions

How are you planning to conform to forms and conventions? (consider technical, symbolic, verbal, genre codes) - The idea of our music video thus far is a romantic date between a couple who are in love after the woman had previously saved the mans life. The romantic side of the videos story is quite a generic, love story which follows the supposed laws of a video within this genre code. However, we have added are own twist on it by including the revival of the mans life after meeting the woman. This part of the video is what we think will set us apart from the 'normal' video type within this genre. We wanted to show diversity in the video so we didn't seem to follow the same storyline as every music video. We believe we have achieved this with the changes we have made to the storyline from the original idea we had. We also want to introduce into the music video different cut-away shots from the normal cutting the clips up throughout the whole video. We played around with this when filming the preliminary task to try out some methods. Since then I have worked more on studying different ways to achieve this and have found a lot more methods to try in the final music video we produce. We believe this will help us develop our technical side within the filming process and set us apart from other individuals. When looking into the verbal side of the video we are considering playing around with lip syncing. We are still very unsure as to whether or not we should include lip syncing in the video as we don't want to force something into are video that we think could ruin the look of the final project. Personally, I believe we should film a lip syncing scene and decide on whether or not to include it in the video dependent on how it looks post edit.


Where are you planning to develop on existing forms and conventions? - The song we are using for the music video is 'Cocoon - Catfish and the Bottlemen'. When we first watched the music video we were extremely surprised by what the storyline of the music video was. The music video challenges the norm when it comes to a couples relationship being displayed through a music video. They are two people who meet in a mental asylum home where the carers and patients are all extremely strange in comparison to those of a normal mental asylum. The music video is a complete twist on what you would think it would be when first listening to the song. We want are music video to develop upon the normal storyline but we really do not want to challenge the video as much as the actual video did for the song we have chosen. The camera shots used within the video are all mostly medium range to close up shots with simple cuts breaking up all of the individual clips. We want to challenge the use of camera shots and cutaways we use so that we can break through the safety net when filming our video. We believe if we don't challenge the norm then we are not pushes ourselves as far as we possibly could and could potentially be holding ourselves back.


Have you made a conscious decision to challenge any particular forms and conventions? If so, how? If not, why not? - We want to break the pattern of following the basic 'love' story where a couple fall in love and all is fine. We want to challenge this throughout the first minute of the music video by how the two actually meet. We want the main male character to be in deep trouble at the beginning of the music video. He will be questioning his life and wondering if he'll ever recover. During the entirety of this scene he will be drinking on the beach. This is when the woman featured in the music video will find him passed out on the beach. Then they continue to get to know each other over the coming weeks. In short, the woman turns the mans life around and brings him to release how valuable his life is. They will then continue on to go back to the same beach on a date with each other. This is how we believe we can challenge the normal romantic music video. Hopefully we can clearly show this in the final cut of the music video.


What has inspired you to make your music video? and how are you planning on integrating and therefore demonstrating this inspiration? - Firstly, I was inspired to make a music video due to the effect you can have on someone through retelling the story that the lyrics have set out through video form. When researching, planning and producing the music video you are given such a free role in how to implement the video into the lyrics. You have the power to tell a whole story through a three minute video which gives you the chance to be as creative as possible. When researching through past music videos I was inspired through the ability to retell a story in such a short amount of time. We also felt a lot more confident with producing a music video than we did a short film as we weren't really to sure with what to base the short film video around. Seeing as we are both really interested in music and have been to numerous gigs and festivals we believed producing a music video would be more personal to us. Therefore, we would put a lot more effort into the research, planning and production into a music video than a short film.

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(POST 21) - Independent study into an existing music video director

You can find the documentary I have made here: https://vimeo.com/250414697

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(POST 20) - Final Practice Video Task

We were given the task to create a one minute music video and a video in the style of Wes Anderson using original footage. We were put into groups and given a choice of a number of songs to choose from.



Wes Anderson Video



 Here is a Wes Anderson Music Video we researched into:

Here you can see Wesley has a specific style to his music video. With an Indie or Alternative style of music he uses a abnormal and quirky conventions to match the genre but also create originality and creativity within his style to help with recognition as you can link his style to his name as it stands out more than other styled music videos. He uses one or two characters and also the use of giving objects life form but alternatively only one or two protagonists. More so, the characters get most of the screen time and fill the whole camera angle to show their importance. He Also uses a story line to create purpose but also a mini film which co-insides with the music.

This is the storyboard we made for our Wes Anderson inspired video






























You can see the Wes Anderson Music Video here; https://www.youtube.com/watch?v=fg3ouVrXsdw








One Take Video


We chose to do a one take music video to She's So Lovely- Scouting For Girls











We did some research into one take music videos. OK Go are a band who are known famously for their one take music videos. We watched a number if their music videos looking for inspiration for ideas and the motivation they have to get everything absolutely perfect in one take. Some of the OK go videos we looked at are:





 OK Go- This Too Shall Pass:










OK Go- Here it Goes Again:












OK Go- Needing/Getting:










This is the storyboard we made for the One Take Video:















































Our groups video for this can be found here:
https://www.youtube.com/watch?v=LCthBsTBp0g&feature=youtu.be

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(POST 18) - Dragons Den Pitch Planning

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